Commercials have done favours for more musicians than you can shake your proverbial stick at. For a long time now I've considered such broadcasts to be a conduit for some great music; case in point, the latest Virgin Media advert that features Beasts by London (via Liverpool) based songstress Slow Moving Millie. Really, it's a great piece of emotive music but what's weird is that when I purchased it off itunes, the track is named Beasts (From the Virgin Media Advert). It's the same on Play.com. And Spotify. I get the distinct feeling that the record company is pinning all its hopes on this bit of publicity spring boarding Miss Moving Millie into the limelight.